Chunky Sheep Advertising partnered with Famous Toastery in 2012 to help create more awareness and excitement for the brand, primarily employing highly targeted and crafted radio ads. Famous Toastery’s patronage grew and to satisfy its family of patrons’ pleas for more locations, Famous Toastery evolved into a franchise system in 2013. Today, Famous Toastery has over 25 locations with many more opening soon.
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Chunky Sheep Advertising introduced Famous Dave’s to the Fort Mill/Charlotte and surrounding areas. Within their first week of opening, Famous Dave’s has been filled to almost capacity during lunch and dinner and continues to see growth.
Skatell’s Manufacturing Jewelers is a locally owned family business that believes in delivering the highest customer satisfaction along with superior quality in all of their products. At 4,000 square feet, the Pineville, NC location is one of the largest jewelry stores in the Carolinas.
Through precise marketing planning and execution, Chunky Sheep Advertising was able to help Skatell’s increase their holiday sales 2016 over 2015 by 9% when the rest of their competitors were down.
The Athletic Barn was established in historic Waxhaw, NC in 2013 and considered a premier athletic training facility that is utilized by multiple sports teams and a variety of athletes.
Chunky Sheep Advertising has helped create more awareness and interest in the “Barn” through highly targeted geo-fencing and direct mail campaigns. The campaigns had a consistent brand and worked well in tandem to generate more inquiries and membership registrations for the Athletic Barn.
Corkbuzz is many things:
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A wine bar, where you can meet up with your best friends as well as make new ones.
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An event space, where wine dinners and parties encourage new conversations and relationships.
Chunky Sheep has partnered with CorkBuzz to create strong brand recognition including the tagline “Corkbuzz Restaurant in SouthPark. Come for the wine, stay for the food”. Their brand and tagline spans multiple media including radio, digital display and theater advertising. Since the beginning of their partnership with Chunky Sheep, Corkbuzz has enjoyed a significant increase in their patronage.
Foodie Call is your “hookup” for great food. Foodie Call prides itself on being the first and only local Charlotte restaurant delivery service. They like to have fun and use humor to promote their brand, hence the name “Foodie Call”.
Chunky Sheep capitalized the concept with radio and digital branding.
The Complete Athletic Development Camp is a summer camp created for 8-18 years old. The athlete’s abilities are enhanced and they learn the importance of a team culture, and have created a strategic on and off the field vision.
Chunky Sheep was tasked with creating awareness and positive brand recognition for this brand new camp. Marketing channels used were targeted socials (Facebook and Instagram), Charlotte Parent Magazine. Chunky Sheep Advertising was able to secure a completely cost-free appearance on WCCB-TV News Rising. Through this budget-friendly media mix, the camp had a very high enrollment, despite this being their first year.
Dormitory 101 is an Online blanket store for homes and college dorms. Their double-layered, double-sided blankets are the softest material you’ve ever felt.
Chunky Sheep has taken great delight in helping create more brand recognition for these amazing blankets through Facebook, Instagram and Pinterest. The online response has been very favorable and the young company has been experiencing significant growth.
Home Builders of Greater Charlotte/Parade of Homes
Today the association is one of over 800 local home builder associations throughout the United States and is affiliated with the National Association of Home Builders and the North Carolina Home Builders Association.
Parade of Homes is Charlotte region’s largest open house, with 70 homes in the region participating.
The Parade of Homes Charlotte tour.
Chunky Sheep has effectively captured interested homeowners and home buyers with a media mix of air-personality endorsements, radio station banner ads and added value which included on-site appearances and no-charge radio spots. The total numbers of attendees continue to grow each year for the Tour.